There is no such thing as a fad for colors, every color comes out every year for those who like them, and fads are not necessarily for everyone.
Like Pantone they say, new colors are meant to create new conversation, that's all.
Just like the representative colors of the year from 2002 to 2024, no matter how many colors there are, their undertones will always be a blend of red, orange, yellow, blue, green, purple and colorless black, white and grey.
The point of sharing this article is that you don't have to chase fads, finding what works for you and what you like is what color exists for.
2024 Representative Color Soft Peach
Soft Peach is a comfortable and warm peach tone, softly nestled between pink and orange, exuding a fresh and soft feeling, subtle yet sensual.
Viva Magenta, Color of the Year 2023
On the color wheel, Viva Magenta is a shade between red and pink, 18-1750, which Pantone describes as a “subtle deep red hue”. This magenta was chosen to encourage experimentation and self-expression. It is a bold, intelligent and inclusive color for all.
It communicates strength in a 'firm but not aggressive' way, a new kind of 'power signal',” says Eiseman. It's also a truly vibrant color that we need for a more optimistic future.
Representative Color of the Year 2022, Periwinkle Blue (Very Peri, color: 17-3938)
Periwinkle Blue encompasses bluesy qualities with fuchsia undertones, revealing a lively, joyful attitude and vibrant presence that helps people embrace possibilities and opens up new horizons as they rewrite their lives. A renewed appreciation for the qualities that the color blue represents, complemented by new perspectives that resonate today, and a fresh outlook on the future.
2021 Representative Colors Ultimate Gray and Bright Yellow
The combination of the timeless Ultimate Gray and the vibrant Bright Yellow sends a positive signal of resilience. Practical and rock-solid, warm and optimistic, this color combination endows us with resilience and hope. We need encouragement and inspiration, which are essential for the human spirit.
2020 representative color Classic Blue (color number: 19-4052)
A sublime blue that is quiet, pure, and long-lasting, Classic Blue represents historical heritage, reliability, and continuity, and can make people feel a sense of quietness and shelteredness.
This year's autumn and winter scarf season is coming soon, we have prepared those colors of scarves and shawls for buyers all over the world, you can wait and see.