The most out of the loop is not the Olympic and Paralympic-themed posters in Paris. on March 4, the 33rd Summer Olympics poster was launched at the Musée d'Orsay in France. The designer of the hand-drawn poster - Ugo Gattoni (Ugo Gattoni), one of the hottest illustrators in France in the 21st century, and one of Hermes' longtime collaborators, is best at depicting urban details through delicate brushstrokes, known as the Parisian version of " Qingming Shanghe Tu".
Previously, he was invited to create a silk scarf pattern for Hermès for the "Hippopolis scarf", which Ugo calls "Hippopolis", a clever combination of "Hippo" (hippo) + "Megapolis". Ugo calls it "Hippopolis", a clever combination of "Hippo" + "Megapolis". He also created the animated short film "HIPPOPOLIS" for the brand.
2018, Ugo Gattoni collaborates once again with Hermès to present "Le Grand Prix du Faubourg" silk scarf, "a fantastic race on the magical Boulevard du Faubourg" is the spirit of this illustration. The streets and alleys of the Avenue du Faubourg are filled with colorful, festive and energetic people. Bicycle riders, airships, blimps and balloons fill the corners of the scarves. The bright and colorful design reveals a hint of coolness in the bustling street scene, bringing out the best of his personal composition and painting skills.
He spent four months and 2,000 hours on this Paris Olympic-themed poster, which he painted by hand. The poster is very rich in details and has a lot of stories in it, as if the whole city of Paris is transformed into a playground, which is very beautiful. The poster is now available online and offline from the Paris Olympics officials and some of our partners, and is an important collector's item for the Olympics.